PRINT CAMPAIGNS

It's essential for all companies to encapsulate core attributes and communicate these visually in a consistent way. In the development of a print-campaign for a client, IONA is required to evaluate the visual identity, message, and voice that will establish consistanty through many print pieces. A print campaign often includes the following:

• identity development or redesign
• brochure(s)
• fact sheets
• stationary and business cards
• company sales materials
• event materials
• bill boards

Customers are bombareded by information from mass mailings, spam, orders, phone calls, invoices, and web content every second of every day. If your company is not consistant in its visual and content message, be rest assured that your company has lost an opportunity to make an impression on your current or potential customer. For this reason, IONA often teams up with SEO consultants, advertising firms, marketing firms, writers, and media buyers to communicate your company's message effectively.

IONA has a reputation of working very well with other teams and team members to effectively produce a strategy and campaign that reaches each medium that a company is required to communicate through. In this way, your identity is consistant and clear each end every time it is in contact with your target market.